GuitarSam eZine
Play It Again Sam's
GuitarSam eZine, Vol. 8
June 1, 1999
www.guitarsam.com
 

eZine Index

Play It Again Sam is located in Montpelier, VT, and is an authorized musical instrument dealer for Fender, Peavey, Epiphone, Washburn, Tacoma, Ovation, Applause, Danelectro, Kawai, Roland, Tascam, Deering, Goodtime, Vega, Weber, Pearl, DOD, Digitech, LP, SansAmp, Tech 21, Mackie, Toca, Bill Lawrence, Dean Markley, Everyone's Drumming, and many other world-renowned guitars, banjos, mandolins, keyboards, amplifiers, effects, drums, music books and accessories.

We ship worldwide! See our shipping cost chart at http://www.guitarsam.com/services/order.htm for shipping in the 48 connected United States. If you live outside of that area, email us for a discounted shipping quote!


IN THIS ISSUE.....


MUSICAL TIPS

TIP #1---Do you write out your own tablature or notation? Never get stuck without manuscript paper again! Our friend Bob Houlston from the UK has provided us with his own blank tablature paper from his site, located at: http://www.nb.net/~alanb/tabpaper.html

You can access his standard 5-line music paper at: http://www.nb.net/~alanb/musicpaper.html

Bob also treats us to a page of blank chord diagrams: http://www.houlston.freeserve.co.uk/chord.htm


TIP # 2---Better Intonation.....When adjusting the intonation on your guitar, hold the guitar in a playing position, rather than laying on a bench, or on one of those roadie-style neck rests. The tension on the neck may change in different positions, so for best results, steady your guitar as much like your playing position as possible.


TIP # 3---Alternative 12-String Sound.....Replace your electric "G" string with an electric light gauge .009 "E" string, and tune it up to a G, one octave above the original string. This open string will equal the pitch of your first string at the third fret. For an enhanced 12-string effect, run through a chorus pedal with a very slow and subtle chorus setting.


Thanks to Bob Houlston's "Guitar Playing Tips" site for providing us with these valuable ideas! See Bob Houlston's site and find many more of his guitar playing and maintenance tips at: http://www.houlston.freeserve.co.uk/

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HIGHLY RECOMMENDED MUSIC SITE!

SETH YACOVONE BLUES BAND!

http://www.sethyac.com

This month our featured website is the Seth Yacovone Blues Band. Seth Yacovone is a young bluesman who plays and sings way beyond his physical years. He's toured all over New England, opening for B.B. King, and played onstage with Phish. Seth is sponsored by GHS strings and Seymour Duncan Pickups, bass player Tommy Coggio is also an endorser for GHS, and Luke Boggess, harmonica player, is an official Hohner endorser. Newest member of the band is drummer Steve Hadeka.

Seth's site has a band biography, audio clips, tour schedule, plus a merchandise store, where you'll find CD's, T-shirts, and bumper stickers, for all your "listening, wearing, and sticking pleasure". New features coming to the web site will be a guestbook, a list of where to buy Seth Yacovone's CD's, and photos and audio clips of Seth Yacovone playing with Phish at the November 29, 1998 show in Worcester, MA.

The new SethYacovone Blues Band CD "Yessir!" is available through his web site, as well as the first CD "Bobfred's Bathtub Minstrel".

You like Blues? Rock? Funk? You'll love Seth Yacovone!

We're also featuring our recent interview with Seth, which comes later in this newsletter. If you just can't wait, you may jump right to the visually enhanced version of the interview here:

http://www.guitarsam.com/interviews/seth_yacovone.htm

Don't forget to come back and finish the newsletter!


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BEST GEAR REPORT

# 1) EBOW...Turn your guitar into a variety of bowed instruments, creating infinite (really!) sustain, and harmonics like you've never heard or played before! This tiny, palm held device generates a magnetic field that makes a single guitar string vibrate, making a smooth and eerie tone that is sure to mesmerize players and listeners alike. Use it with either a clean or distorted sound.......$89.00

See the incredible EBow at http://www.guitarsam.com/catalog/Ebow_Cry.htm


# 2) TWEED MANDOLIN CASE...This North American hardshell case will fit any "A" style mandolin, and is just $86.00. Standard black covering is $69.00. See them at http://www.guitarsam.com/catalog/guitarcases.htm


MUSIC BOOK OF THE MONTH

"Scales and Modes for Guitar" Koala Publications

Learn your major and minor scales in all the modes. Dorian, Phrygian, Lydian, etc. Use modes over chord changes, diminished scales, much more. Book and CD package only $13.95.

To order by fax or mail, click to http://www.guitarsam.com/services/Order_Form.htm

Or just call us with your charge card at 1(802)229-0295, and we'll ship it out to you the same day!

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WORKSHOPS

The Bob Gagnon Guitar Chord Melody Workshop has been moved to Thursday, June 3, 7-9 PM. Admission is just $5.00, and please be sure to reserve your seat in advance, especially if you're traveling from any distance, such as Burlington or Holland.

  • Telephone (802) 229-0295
  • Fax (802) 229-0755

INTERVIEW WITH SETH YACOVONE

For more enjoyable viewing of our Seth Yacovone interview, go to: http://www.guitarsam.com/interviews/seth_yacovone.htm

Don't forget to come back and finish the "GuitarSam eZine"!


THE SETH YACOVONE INTERVIEW

Q...OK, Seth...so you've got your own band, got an incredible following, put out two CD's, you've been gigging most of New England, including Boston and Providence, you've worked in NYC, plus you've opened for B.B. King, Koko Taylor, the Radiators, Original P, the Neville Brothers, Roomful of Blues, and Dr. John. And...you're how old now?

Seth...I'm 19.


Q...That's pretty phenomenal...any problem working in clubs due to your age?

Seth...The only problem we ever had was a show we were going to play in Laconia, NH about two or three years ago. It was sponsored by Southern Comfort, and they wouldn't let us play. Otherwise though, not really.


Q...Are you self-taught, or did you have your own guitar guru?

Seth...I've taken lessons with many different people over the years, including Paul Asbell, Tom Smith and others. I've learned a lot in lessons, but I really learned how to play once I started home schooling, and had all day to play. And really, onstage with this band helped a lot, too. Marc Bigelow, who is an extraordinary guitar player from Wolcott, VT (where I'm from) was a huge inspiration to me, to see somebody that good from just up the street. Taking lessons from him really improved my ear and eyes, as well as my playing, so if there was a guitar guru...it was him.


Q...How do you feel about the level of success that you've experienced so early?

Seth...I'm obviously glad that people seem to like the band, and that we have been able to play some really cool shows and events. I just want to keep playing and improving personally, and with the band.


Q...When did you start playing the guitar, and was the blues your first influence? Who were you listening to?

Seth...I first started playing when I was 8 years old, on a Play It Again Sam $75 acoustic guitar in fact! The first album I ever owned was Michael Jackson's "Thriller". (I'm an '80's boy) Then, I got into heavy metal. My parent's record collection was a huge influence. The Beatles, The Stones, Cream and stuff like that was what I got into when we got our record player fixed. Eventually I started checking out cover tunes that all were written by Willie Dixon, and things like that. Through Zeppelin, Johnny Winter, Clapton and Hendrix I started to dig deeper into old blues. When I saw Stevie Ray Vaughan live, that pretty much cemented that deeper.


Q...I've noticed that you don't stick with one guitar for very long. What's the rotation cycle been like, and are you searching for that perfect ax, or do you just enjoy all of them? Tell us a bit about what you've used, and how they've worked, or didn't work for you.

Seth...Well, I've owned a lot of different guitars. If it is a really good one, I'll keep it. I was getting, and getting rid of one a year for a while. Right now, I have a Stevie Ray Vaughn Strat that is my main guitar. It is in need of a refret very badly, so I haven't played it much lately. It has been modified with Sperzel locking tuners, graphite saddles, a new pickguard and three Seymour Duncan Antiquity pickups.

I also use a Gibson Les Paul Standard. It is stock for the moment. I love both of these guitars but sometimes that Strat doesn't moan enough for my taste, and the Gibson doesn't feel as touch-sensitive. If you play quiet on a good Fender it can almost go away to nothing, on a Gibson, it always seems the same volume.

I read an interview this weekend with Frank Zappa, where he said that a Strat sounds like you're very directly playing notes, and a Les Paul gets you a sweat hog kind of tone. I agree. You can make both puke and vomit out strange sounds.

My last guitar is a Custom Shop Tele American Classic, which is like an American Standard with better woods. It has three Seymour Duncan pickups in it as well. It is a love of Roy Buchanan and Danny Gatton that made me get it. I got B.B. King to autograph it, and now I don't want to play it or it will rub off. But I'm gonna.


Q...Do you use a stock amp, or has it been modified?

Seth...I use a blackface Fender Super Reverb that has been modified by Bill Carruth, a great VT tech. He builds Luke's harmonica amps as well. I use the normal channel of the amp, which has reverb on it, and it has been made to fit my guitar sound and my style. I get constant loud complaints, and only play on 3. My settings are Volume on 3, Treble on 5, Bass on 5 and Reverb on 3. When I play my Les Paul I turn the bass to 3. It really sounds good with the volume at about 8 1/2.


Q...Any pedals or other outboard effects?

Seth...I use a Fulltone pedal board powered by a Voodoo Lab power supply. This is my effects order:

Digitech Whammy/Wah->Boss TU-2 Tuner->Fulltone Clyde Wah->Crowther's Audio Hot Cake overdrive->Fulltone Fulldrive 2 overdrive->Danelectro Danecho.

My wobbler of choice has died. I plan to get a Fulltone DejaVibe 2 for Leslie and Univibe sounds. On the live album I used a DOD Vibrothang for that effect, but it sounded pretty cheesy. It did the job though.


Q...Where do you see yourself and your band five years from now?

Seth...Who knows..you know. I don't know really. I hope that we have fun and can make a living doing this. We just got a new drummer, Steve Hadeka who is working out really well and he is going to enable us to keep growing and changing. He is a great player. We really have evolved since we started. Aside from line up changes, we have changed from a straight up blues band into an ugly mongrel of blues, funk, rock and weirdness.


Q...I understand that you're an official endorser for GHS Strings and Seymour Duncan. How did that come to be?

Seth...Well, if I can remember, I told our manager Lee Diamond that we might as well send out a press kit of our stuff to GHS and see if they would give me an endorsement. I really love their strings that I use and figured, why not. So, after they said yes (which really surprised me) I said, why not send a press kit to Seymour Duncan too, because their pickups in my Strat just so improved my tone and I needed some more for other guitars as well.


Q...What GHS set do you play?

Seth...I use GHS Nickel Rockers .011 -.50.


Q...Are you working with any acoustic blues?

Seth...I play in an acoustic duo with Brent Weaver. I have a blast doing it, and I get to do things that wouldn't work in the electric band. I also feel I can actually sing in the acoustic duo, whereas in the electric band I just kind of grunt.


Q...Do you use any particular practice techniques, or do you cut right to the chase, and play for practice?

Seth...I'm mostly the play-to-practice guy, but I do use some instructional videos, and play lessons in Guitar Player. I also studied a James Brown rhythm section book, working on playing the guitar grooves,then learning the bass lines, and then trying to pat the kick and snare patterns on my knees. I'm a pretty off-the-cuff player. I'm fairly sloppy and ragged, but I don't like things neat and clean. I prefer filth. The band does a lot of group improv on stage and we take a lot of chances. That has taught me more than any woodshedding.


Q...In addition to being an incredible blues guitar player, you've also got a great vocal style. How'd you manage to get both, when most people don't even have one?

Seth...Well, thanks. I just try to feel whatever I'm doing. I try to mean it. I always fine good intentioned music is better than good music for the wrong reasons. So I figure, if I'm in the moment of what I'm doing,even though I don't have the prettiest or strongest voice, or the most range or accuracy, if I feel it, it won't really matter.

I love Tom Waits, Howlin' Wolf, Bob Dylan, Richard Manuel and Otis Redding. I just open my mouth and hope something comes out.


Q...Seth, I've seen you perform many times, and one of the most underlying, yet striking elements of your performance is that you always seem to have way too much fun! Is it always as enjoyable as it looks?

Seth...That's just because you've come on the good nights :) I have a lot of fun. It is awesome to get to do what you love and have people enjoy it, and make a little money from it, too. It's the best thing. So how can you not be psyched. But there are nights where I don't have as much fun, and you can tell. We had a really tough winter with a band member transition, and just weird vibes around, and I had fun at about two shows from January to April. I figured if I'm not having fun, why do this, but I feel rejuvenated with some new blood in the band, and I'm just excited to play as I ever have been now, if not more so.


Thank you, Seth, for joining us! For more information about the Seth Yacovone Blues Band, and to find tour schedules, audio-clips, and to buy the new CD "Yessir!", check out the Seth Yacovone Blues Band website at: http://www.sethyac.com

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UPCOMING INTERVIEWS

In the coming months, we'll be featuring interviews with the following artists:

  • NEXT MONTH--Nokie Edwards...Lead guitarist of the Ventures!
  • Tom Rush...America's favorite folksinger..Watch for the new Tom Rush Sony Anthology, scheduled for release in August.
  • Diane Zeigler...Rounder recording artist
  • Colin Hay...ex-"Men at Work" singer-songwriter
    •  

FOLLOW-UP to TAYLOR GUITARS and INTERNET SALES

 

If you missed our last month's eZine, this article may need some background information.

Briefly: On May 1, 1999, Taylor Guitars banned all Taylor Guitar dealers from advertising on the Internet.

See our last months article at:

http://www.guitarsam.com/newsletters/may_3_1999.htm#taylor

In addition to the article that appeared in our eZine, this story was also covered by Dylan Tweney, an Internet commerce writer for InfoWorld magazine. Dylan spoke with me, and later followed up with TJ Baden from Taylor Guitars. Here's links to those two issues:

Dylan Tweney speaks with Kevin Crossett from Play It Again Sam:

http://www.tweney.com/archive/cheap.htm

Dylan Tweney speaks with TJ Baden from Taylor Guitars:

http://www.tweney.com/archive/surf.htm

The Tweney Report comes out weekly, and is an excellent source of information, news and opinions regarding Internet commerce. Subscribe for free at http://www.tweney.com

We were also contacted by the NY Times Cybertimes, but apparently they decided that this story was not of interest to them, as a search for "Taylor Guitars" in their archives produces no results.

Then we had reader feedback! In all fairness, keep in mind that the people who responded are Internet users, and generally will have a pro-net slant. The response was overwhelming in favor of keeping Taylor Guitars available through the Internet.

(Don't get excited...these votes are meaningful to many parties, but a policy change will not happen again right away)

Here's some excerpts from a few of our many letters:


"I feel that any company should be able to use the Internet to expand their customer base outside their neighborhood. The Internet has given small business owners the ability to sell their products on much of the same level as the national chain stores. Plus, since people really enjoy getting their merchandise delivered to their door via UPS, it's really much more convenient for most people to order on-line."
"From an economic standpoint, I am unaware of any environment other than monopolies and oligarchies wherein any entity has achieved successful long term manipulation of a given market or has artificially maintained a price floor. As there are numerous other competitors in your market, is is almost certain that Taylor does not have either monopoly or oligarchy status. It would be surprising if Taylor turns out to be the rare exception that can resist market pricing without control over the market at large, if that is a part of your intent."
"Dictating the buying experience to your end-user customers rather than bringing your wares to the market that the buyer defines is not what most would see as "forward thinking". Many would see it as arrogance, in an attempt to defy the precepts of capitalism."
"As a musician, I'm not interested in buying instruments over the Internet. Sure you can send them back if you don't like 'em, but I'd just rather buy from somebody I'm friends with, who knows my music and cares about it."
"I'm sure there are dealers who trade on the Internet that are undercutting others on price so why doesn't Taylor just pull their dealership? A few screw up, let's punish all. As long as the customer service is there it shouldn't matter how one acquires a Taylor. What about the people who don't live near a Taylor dealer? The Internet is also convenience. But, in my opinion, if Taylor wants to enforce what they think is a good business decision, then more power to them. I just hope they keep looking over their shoulder for companies like Larrivee and Tacoma. I own both a Larrivee and a Tacoma and they are exceptional guitars. I don't see them changing their policies. They just keep plugging along making very good quality guitars that are affordable and easy to buy.

So how much for that Tacoma bass?"


"I would agree it's a stupid policy -- Internet advertising hasn't hurt Gibson, Martin, or any other company that makes a quality product."
"It's their company - they can do what they like."
"Taylor is being a bunch of control freaks for little or no reason. Once a dealer (Taylor's only customers) has bought and paid for a guitar, they should stay out of what the dealer does with it or about reselling it. The guitar no longer belongs to them."
"Only a complete fool would buy a guitar (any brand) w/o playing it . All that net advertising does is create confusion for the shoppers."
"The point of this letter is to let Taylor know that without the Internet, I would not be able to get any musical products or any music books. We live in a very small town in Arkansas and there are no music stores anywhere near us. Dealing with this company (Play It Again Sam) has been a real pleasure! (Taylor Guitar buyer)
"Taylor: I love your products, but think your decision on Internet restriction is really backward. Who loses: me the consumer, my local music store (Play It Again Sam, where by the way they promote your products with zeal and intelligence) and ultimately you the company. Get with it and re-think this decision."
"I'm a frequent purchaser of equipment over the net and have found that more and more of my friends are also. I can't help but feel that your latest policy regarding Internet sails is ill-conceived and foolish.

The fact that you are also not allowing even the mention of used Taylors on the net, sounds rather strong-armed and thuggish. There are a lot of great guitars out there and if you check your records I've purchased many Taylors. I now will start looking toward Larrivee and Collings for my twice yearly guitar fix.

I wish you'd also stop sending me "Wood and Steel", as you have offended my sensibilities."


"I really disagree with Taylor over this policy. Is it because they lose money in sales? They lose mystery? Risk over-exposure?"
"Odd, that you can sell their instruments as long as no one knows. Go figure. At any rate, I thought I would take this opportunity to ask what sort of price you have on a 314CE. Or perhaps I should ask what sort of price you don't have on a 314CE that you cannot sell."
"I am dismayed at Taylor's decision to discontinue all Internet sales. Personally this could not have happened at a more inopportune time. I am ready to upgrade my acoustic and had planned on replacing mine with a Taylor. The Internet seemed the best choice to actually own one of these instruments."
"I think advertising and sales on the net for small business such as yourself and Daddy's Junky Music, are important to make it easy to research a piece and than go play it."
"I doubt very much that dealer profitability would be significantly affected. It is utter nonsense to suggest that any viable dealer's bottom line profitability would be helped by restricting the flow of pricing information to the consumer. More to the point, any dealer whose profitability is so utterly dependent on the Taylor line has other problems. Taylor would do better to be more selective in franchising its wares to viable dealers not afraid of competition.

I would bet that those smaller, marginally viable and geographically isolated dealers will re-institute price gouging policies. This will effectively eliminate the viability of Taylor in those isolated markets. Large market shoppers will continue to benefit from competition. The most probable result will be that Taylor will lose sales to lesser priced competitors with open advertising policies.

The only result that I can assure, is that I won't be buying a Taylor. I believe in voting with my dollars, and I won't support anti-competitive marketing action in any form."


"My personal opinion is that this may be borderline restriction of trade..particularly without a longer prior notification, or if there was a dramatic change from the existing dealer agreement..."
"This is a manipulative attempt to artificially elevate the status of Taylor Guitars."

  • We now close the discussion about Taylor Guitars and Internet advertising.
  • We feel that Taylor Guitars makes the world's best acoustic guitars.
  • The issue of Internet advertising does not change our enthusiasm about the product.
  • We continue to support and sell the entire line of Taylor Guitars.
  • We will no longer mention Taylor Guitars in any form of national advertising.


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PLAY IT AGAIN SAM'S MONTHLY GIVEAWAY!

The first person to email us the correct answer to the following musical question will win a copy of the new Seth Yacovone Blues Band CD entitled "Yessir!"

Please note! This contest is over! We have included this in our archives for informational purposes only!

The winner.......Shawn Henderson!

The musical question is:

What is B.B. King's first name?

B.B. King's real full name is Riley B. King. (we still don't know what the middle "B" is for! Any clues? No prize on this one, but we'll credit you for the information.


LAST MONTH'S WINNER!

Congratulations to Jack Emmott for quickly providing the first correct answer to our question, which was:

"What are the names of three guitar and amplifier manufacturers that Leo Fender was affiliated with?"

The correct answers were: Fender, Music Man, and G+L.

Jack won a copy of Dave Keller's new CD "Faith".


PREVIOUS EZINES!

To view previous issues of the "GuitarSam eZine", go to

http://www.guitarsam.com/newsletters/newsletter_archives.htm


"Guaranteed to Thrill You!"

Our return policy is very easy to read: If it doesn't thrill you, send it back to us!

You have 10 days after receiving your purchase to decide whether you want to keep it. If you decide it's not for you, just contact us, and we will guide you through the simple process of returning it, and we will issue you a 100% refund on your purchase, plus the shipping charge to you. The only cost to you is the return shipping, which will be approximately the same charge as our shipping to you.


Shipping Charges...In the 48 connected states, you can consult our shipping chart at http://www.guitarsam.com/services/order.htm

 Play It Again Sam ships worldwide! If you're outside of the 48 connected states, send us your zip code, and the items you are interested in, and we'll report to you what the best shipping options are.


  • We hope you enjoyed this issue of the "GuitarSam eZine".
  • Our mailing list is constructed only of people who have subscribed, ordered merchandise from us, or contacted us to request information.
  • We will not make this private list available to other organizations.
  • If you know someone who would also enjoy our newsletter, please forward a copy to them.
  • To subscribe to this newsletter, email us at kevin@guitarsam.com with the word "subscribe".
  • To unsubscribe to this newsletter (don't do it!) email us at kevin@guitarsam.com with the word "remove".
  • Watch for our next issue of the "GuitarSam eZine", due on July 5, 1999, with an interview with Nokie Edwards, lead guitarist in the world's most famous instrumental group, the Ventures!

Kevin Crossett, owner/webmaster
Play It Again Sam
http://www.guitarsam.com
66 Main St. Montpelier VT 05602 USA
Tel (802) 229-0295 Fax (802) 229-0755

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